AI search optimization
Help AI answers get your business right.
Clear writing and machine-readable structure give ChatGPT, Claude, Perplexity and Google’s AI answers better source material. They don’t create a guaranteed ranking, and we will never promise one.
Illustration only · no ranking or citation is promised
Quick answer
What is AI search optimization?
AI search optimization means writing and marking up a website so AI assistants and AI answers can understand what a business does, where it works and how to reach it. For a local business that means plain-English quick answers, FAQ markup, described photos and a summary file for AI tools on every site we build.
Write for people. Structure for machines.
Every page answers one question well.
Each page answers a specific question in plain English, names the service and town, and connects the answer to the business behind it.
Quick-answer blocks
A direct, plain-English answer right under the question, so neither visitors nor AI tools have to hunt.
FAQ markup
Structured question-and-answer data on pages that have real FAQs, matching the words on the page.
Described photos
Every photo described in words, so assistive tools and crawlers know what it shows.
A summary file for AI tools
A small plain-text guide (llms.txt) that summarizes the site and points to its most important pages.
Service and town pages
Each page names the service, the town and the business behind it, so answers have something specific to cite.
Google, too
The same work supports Google: titles, descriptions, Google business markup, a sitemap and Search Console at launch.
Check, learn, improve
A monthly check, not a promise.
Growth includes a monthly check on whether ChatGPT, Claude, Perplexity and Google AI mention your business. It is a visibility check, not a promise that any system will cite or rank the site.
Questions
AI search questions, plainly answered.
Can you guarantee ChatGPT will recommend my business?
No. We make the site clear and readable, but no one controls or can promise an AI answer.
Is this different from local SEO?
The foundations overlap: specific pages, accurate business information and useful answers. Every site we build includes the AI search groundwork, and Growth adds a monthly mention check.
What is an llms.txt summary file?
It is a small plain-text file that summarizes the site for AI tools and points to its important pages.
Does this cost extra?
No. Quick answers, FAQ markup, described photos and the summary file are part of every Standard and Pro website. The monthly AI mention check is part of Growth.
Contact
Ask for a preview of your new site.
Tell us your business name and your current web address. We build the preview from your public info and text you the link.